Top 3 Factors to Consider When Choosing a Web Developer

In case you are planning to start a website for your business, you will need to hire the services of a professional web developer to design the web pages. There are many benefits derived from hiring a professional web designer. They are experienced and trained in handing the design of websites. They understand what attracts the target market and what is required to generate more traffic to their clients’ website. There is a large group of web designers to choose from, often making the process of finding the right developer challenging. Therefore, the things to consider when choosing a web design company include:

· Portfolio

Every web developer has a portfolio showing the customers they have dealt with before and the websites they have designed. The portfolio also shows the technologies used in developing the websites. It is advisable to consider the work done to determine whether the company meets your expectations. Discuss the technologies employed. The right web developers are capable of handling website development requirements by using different tools like Joomla, Drupal and WordPress.

· Service

It is equally important to determine the service offered by the web developer. The service offered by the web developer should be friendly. The company should be in a position to offer results with every project they get to handle. Find out the websites that they have designed and consider discussing with the customers concerning the work’s quality. Take the time to determine the in-time service. In case the company offers a good response time, then you can consider working with the company. The right developers offer complete services from designing to maintaining the website. They feature a talented resource that is capable of handling different requirements. They offer testing resources that help to verify the website’s quality.

· Cost

Different web developers charge different rates. Therefore, it is important to compare different quotes to get competitive rates. Some businesses hire web developers that charge the least. This is not always advisable because you are likely to get services that are of low quality. The website is likely to feature many errors, requiring many fixes after they have been made operational. On the other hand, you cannot expect high quality by just paying a large amount of money. It is advisable to assess the portfolio of each company and choose the best web developer. Consider getting at least 5 different quotes that will help you choose the company that offers the best professional service.

Hiring Web Developers – What to Know

1. Basing your Decision on Price Alone

Price is always an important factor when choosing any product or service. For those who are not familiar with web design companies and don’t know what questions to ask, often the default is to choose the lowest bidder and this could be a serious error. It is very likely in the technology field to run into problems when awarding jobs to the lowest bidder. Web developers who quote low prices are usually taking some kind of short cut in their development. Some shortcuts are the omission of statistics or the use of template style designs. Although some templates look reasonably good, if your web developer has done work for other companies, even your competitors, your sites may come across with striking similarities. Once your site is completed you may notice new sites popping up in your community designed by that developer with the same template. In the end, you need to evaluate the price/ performance proposition and ask yourself if you really want the lowest bidder building what could be your most visible marketing tool.

2. Get Someone who can Provide Ongoing Support

Many business’s web sites contain information or material that is incorrect, obsolete, or just plain out of date. Some web developers will move onto their next project and forget about your site’s existence leaving you with no human support for future changes. Be sure that your web developer will look after all aspects of your website; a single call or email is all you should have to do to get what you need.

3. Don’t Underestimate the Power of Statistics

Make sure your web developer will provide you with detailed, real-time web statistics. Some developers may provide basic hit counters, or worse, no statistics at all. As the owner of the web site you need to see your web site’s statistics to measure its effectiveness and make changes as necessary. Be sure that you have access to traffic, and detailed statistical information. Knowing which pages on your site get the most visits, how long visitors spend on each, which search engine sent them to you and where they can from are just a few of the tools that will enable you to periodically fine tune your web site for better results. Also, you should never have to rely on a web developer to send you reports – be sure you have online access to this anytime you want. Ask in advance if it is free with the web site or an additional cost or monthly fee. You wouldn’t drive your car without a dash board – don’t try it with your web site either.

4. Insist on Formal Training and Experience

Your developer needs to understand design aspects and accessibility issues. This comes directly from having proper experience and training. Ensure they have the required knowledge of web programming to build custom applications from basic to advanced as your business grows. Database security and integration is essential when storing sensitive information on your website. Your developer should always keep up-to-date with upcoming technologies and programs.

5. Overlooking the Possible Need for Scalability

One major downfall of sites created by amateurs is the lack of scalability. At some point you’ll need new features added to your site. Not only will it make your site more profitable, but it will make your job, and your staff members’ jobs less time consuming as you begin automating tasks within a web environment. When the time comes to expand, your site will need to be scrapped and a new one created. This is one of those “pay me now or pay me later” situations.

6. Mistaking a Directory Listing for a Web Presence

Many business owners have a vague understanding of the Internet and how it works. Web directory listings may seem like an appealing, inexpensive solution to business owners who are not familiar with Internet marketing. A web directory listing is a web page within a larger web site. Capabilities on a directory listing site is minimal if any. Some will provide only basic company information and not much beyond that. Future development would be nearly impossible without switching to a real web developer. Any business trying to promote a successful image needs to have a customized professional .

7. Be Sure You Can Pick Up and Move if You Want

Some web designers lock you in with them for the duration of your site. They may actually hold the rights to your domain name (www.yourcompany.com), which means if you ever decide to move, you can’t take your name with you because it doesn’t belong to you. This is ethically and morally wrong. Always retain the rights to your domain name and have access to your registration information. If you don’t take the necessary precautions at the start, it may cost you down the line as your site grows in popularity while you’re stuck with a designer that has limited abilities.

8. You Should Need Only One Number to Call For Any Problem

Having a web design company who will look after all aspects of your website will save you time, money and headaches. If you have any problems it’s best to have one number to call for a solution and only one number. You don’t ever want to find yourself managing an issue among various service providers, especially when the technical issues become complex. It is very easy for a developer to say “oh no – that’s not my problem, you need to talk to your web host, or your internet service provider, or your domain registrar”. Have a single person who knows what they are doing and willing to be accountable and solve your problem, even if they need to deal with a third party regarding the issue. At least you know you will be looked after with only one phone call on your part.

Ideas to Engage Customers Via Web Development and Design Services

Whether you’ve just launched a web portal or have been running a business for quite a while now, you know how difficult it is to attract end-customers.

There are thousands of competitors out there in the market, to excel amongst them is a challenging task. This is where an appealing design as well as a well-developed website work wonders! In order to leverage maximum benefits out of a web development service provider, consider the following tips:

Look for the Niche
The more specialized the offerings of a business, the more outcome it generates. This is why many web designers and developers choose to specialize in a particular domain.

Look at a website from a customer’s point of view. With literally thousands of service providers in the market, entrepreneurs tend to go with the one who has an extensive experience of working in different domains, though, has an expert knowledge on a particular one. Having a customized as well as specialized approach works great for entrepreneurs!

While selecting a web developer, look at their previous work, pattern, navigation model, design style, etc. What kind of a website can be preferred by your target customer? Do some research on it and then expect the same from the service provider. Work on developing a marketing plan and a series of products that target this niche.

Leverage Existing Clients
One of the major mistakes web designers make is, constantly chasing new clients as opposed to leveraging the existing ones.

If you are an existing client of a web development firm then it is more likely for both of you to share a friendly bond. Not only both of you understand each other’s business and working style, but also, know the constraint areas. In case of a new client or a new web service provider, it takes time to adjust and make the other person understand your requirements.

Think Locally
Many organizations are too busy trying to find experts online, forgetting about the ready pool of potential talent all around them. Local service providers can help best when you need to expand your business locally as well as globally. Starting with the basics of understanding customer behavior, engaging them through innovative techniques and retaining them further, local vendors can perfectly handle this.

Approach local web service providers to fulfil your web designing, development and marketing needs.

Website designing, development planning, conversion and optimization services are focused on increasing the chances of target customers visiting a particular website.